Marketing and Sales Automation Administrator

About This Gig

Key Responsibilities Marketing & Sales Campaign Orchestration Coordinate the planning, execution, andresultsanalysis of marketing campaigns. Maintain all communication, campaigns, & events on the CRM. Collaborate with internal teams and external vendors to ensuretimelydelivery of marketing materials, such as brochures, advertisements, and promotional items. Create campaign schedules, track progress, and report on key performance indicators. Design, execute, and oversee AI sales development resources including email and telephone agents Shipment of resources as needed (textbooks, gifts, etc.) AI Strategy & Adoption Treat AI adoption as a strategic imperative — embedding AI tools throughout the marketing lifecycle from content creation and campaign planning through execution and reporting. Leverage AI tools to scale marketing capacity, enabling a small Sales and Marketing team to support a large addressable market without linear headcount growth. Continuously evaluate and im

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