Lifecycle Marketing Contractor (Acquisition + Retention) - North America
About This Gig
Overview We're looking for a Lifecycle Marketing Contractor to own and optimize the full customer journey for our Shopify-based e-commerce business, from paid acquisition through retention and re-engagement. This engagement sits at the intersection of performance marketing, CRM, and lifecycle strategy, with a focus on driving efficient growth and increasing customer lifetime value within the Shopify ecosystem. This is a hands-on, execution-heavy contract role for someone who can move quickly, build and ship flows independently, and turn data into action without heavy oversight. Key Responsibilities Acquisition Strategy & Performance Marketing Own and optimize paid acquisition strategy across key channels Manage and execute campaigns within: Meta Ads Manager (primary focus) Google Ads Manager (including Performance Max and Shopping campaigns) Build and test conversion-focused funnels tied to Shopify product and collection pages Coordinate with Shopify product feeds, dynamic product
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About the Seller
Anatta Design
on Himalayas