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Digital Marketing Specialist

Digital Marketing Specialist (Google Ads, SEO, Social Media) – Remote | Performance Marketing Position Type: Full-Time, Remote Working Hours: U.S. Business Hours About the Role At Pavago , one of our clients is hiring a Digital Marketing Specialist to execute and optimize campaigns across paid, social, and organic channels. This is a hands-on, execution-first role — not strategy-only. You will: Run and scale Google Ads campaigns Manage social media engagement and content execution Improve SEO and organic visibility Continuously test, analyze, and optimize performance If you live in dashboards, care about metrics, and constantly iterate to improve results — this role is built for you. What You’ll Own 1. Google Ads & Paid Search (Primary Focus) Manage campaigns across: Search Display Remarketing Conduct keyword research and structure campaigns for performance Write and test high-converting ad copy Optimize key metrics: CPC CTR Conversions ROAS Manage budgets, bidding strategies, and